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   【焦點議題】電子競技商機處處
 作者 : assistant  日期 : 2018/6/24    範疇 : 議題探究   分類名稱 : 電子競技(eSport)    回覆/觀看 : 0 / 3688

•    電子遊戲開發商把指電子遊戲推上專業的賽事競技場。參賽者在台上打機,與其他人競賽,考驗判斷力、協調能力、反應和技術,如果是隊制比賽,更要考驗隊員間的合作和溝通。在電競比賽中,不僅可以看到電競選手之間互相比賽、選手的精采表現,更有即場旁述分析,令現場觀眾甚至在網上看直播的觀眾都能參與其中。電競比賽的各種賽事包括社群賽、廠商贊助比賽、常態性的聯賽,與國際型賽事,都是電競玩家與電競觀眾注目的焦點。

•    電競產業已為是一個完整的商業生態系統。電子競技提供了一個機會,讓品牌,媒體和娛樂公司,可以進入全新的市場,而品牌贊助等收入來源,令遊戲發展商有利可圖,願意投放更多資源在電競方便,令電競生生不息。
•    在傳統的體育協會及用品公司的贊助,推動電競作為主流娛樂的性和接受度。傳統體育觀眾(例如 FIFA系列與足球)的老化下,相反狂熱的年輕電競粉絲數目不斷攀升。2018年全球觀看電競比賽的觀眾約有4000萬預計到2020年將會達到近6000萬,而當中有一半是狂熱份子,而大部分的年紀都十分年輕,有近半是 21 – 35 歲。電競正好讓體育事業年輕化。
•    商家們正合力把指電競運動發展成特許經營的。在直播及比賽轉播中,使遊戲進入廣播和媒體領域。另外,為了讓競賽得以順利舉辦,需要有專業的賽事系統的導入,專業的競賽場地、專業的競賽主辦團隊,觀眾需要付費進場觀賞比賽,競賽場邊還會有各種電競產品的展示販售區。電競產業 5000 萬美元的收入,主要是來自廠商贊助及商業合作,有近四成(38%),而其次是來自廣告,有22%,兩者加起來已經佔了近4000萬美元的收入。而其他收入則來自媒體的轉播權、門票及遊戲行銷。
•    電競可賺錢的意識已成為部分青年視是為可發展的事業的機遇。電競選手可職業化,電競職員選手與電競公司簽約,有基本月薪,然後需接受訓練,以求在比賽中爭勝。在奪得獎金及榮譽有了名氣之後,也會累積很多的粉絲,會有握手會、粉絲見面會等活動,而賽事的門票抽成、企業贊助、商業合作、代言等收入都會是重要的收入來源。

 

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The mind is like an iceberg, it floats with one-seventh of its bulk above water.
作者:日向夏美   發表日期:2013/4/28 11:42   回覆/觀看:0/3022
最後回覆曰期:2013/4/28 11:42  
 



互聯網圖片
The mind is like an iceberg, it floats with one-seventh of its bulk above water.
~ Sigmund Freud (1856 - 1939)
 

The id works in keeping with the pleasure principle, which can be understood as a demand to take care of needs immediately.

Luckily, there is that small portion of the mind, the conscious, that is hooked up to the world through the senses.
Some of the id becomes ego. The ego relates the reality by means of its consciousness, and it searches for objects to satisfy the wishes that id creates to represent the needs. The ego, unlike the id, functions according to the reality principle.

However, as the ego struggles to keep the id happy, it meets with obstacles in the world. It occasionally meets with objects that actually assist it in attaining its goals.  In particular, it keeps track of the rewards and punishments meted out by two of the most influential objects in the world of the child -- mom and dad. This record of things to avoid and strategies to take becomes the superego.There are two aspects to the superego: One is the conscience, which is an internalization of punishments and warnings. The other is called the ego ideal. It derives from rewards and positive models presented to the child. The conscience and ego ideal communicate their requirements to the ego with feelings like pride, shame, and guilt.


 
日向夏美 - 2013/4/28 11:42        0  
The mind is like an iceberg, it floats with one-seventh of its bulk above water.
 
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